How We Work?
Every commission begins with understanding the giver, the recipient, the occasion and the cultural context.
From research and creative development to making and delivery, we guide every stage with purpose, precision and care.
Context & Brief
Narrative & Research
Creative Development
Prototype & Approval
Production & QC
Packaging & Delivery
Frequently Asked Questions
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The Cultural Gifting provides artist-led corporate gifting services for organisations across the UAE and GCC. We create executive and VIP objects, institutional and protocol gifts, client and partner commissions, property-related objects, and seasonal and event gifting programmes. Services can include cultural research, design, prototyping, production, quality control, bespoke packaging and delivery.
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We begin with the giver, recipient, occasion and cultural context rather than an existing product catalogue. Founded and creatively directed by artist Tarek Elkassouf, the studio combines cultural intelligence, sculptural thinking, material development and managed delivery to create objects with meaning beyond the exchange itself.
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Yes. Most bespoke corporate gifts are developed around a specific recipient, relationship, occasion or cultural narrative. Where appropriate - and where design rights allow- an existing format may be adapted through its material, colour, inscription, scale or presentation.
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Depending on the brief, we may propose sculptural presentation objects, collectible editions, commemorative pieces, architecturally inspired keepsakes, functional hospitality objects or ceremonial gifts. Every proposal is shaped by the recipient, occasion, intended message, quantity, budget and timeline.
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Yes. Our experience spans one-off VIP commissions and limited editions through to major international gifting programmes. This includes more than 85,000 gifts delivered across all 64 FIFA World Cup Qatar 2022 matches and more than 500,000 visitor gifts for the KSA Pavilion at Expo 2020 Dubai.
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Yes. We undertake corporate, institutional and VIP gifting projects for clients in Saudi Arabia and the wider GCC. These may include protocol gifts, Ramadan commissions, event programmes, property-related objects and bespoke gifts for distinguished recipients. Each project is assessed according to its scope, location, timeline and delivery requirements.
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Yes. Institutional and protocol gifting is a central part of our work. We create culturally considered objects for official exchanges, delegations, executive offices, dignitaries, cultural institutions and important organisational milestones, with appropriate attention to representation, discretion and recipient protocol.
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Yes. We create custom Ramadan corporate gifts and seasonal programmes for organisations across the UAE and Saudi Arabia. Cultural research may explore generosity, reflection, gathering, scent, ritual, architecture and material traditions, translating them into contemporary objects connected meaningfully to the occasion.
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Yes. We develop corporate event gifts for conferences, ceremonies, sporting events, launches, exhibitions and international programmes. The scope can include the central creative narrative, object design, production, personalisation, quality control, packaging and coordinated distribution.
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Our commissioned objects may be sculptural, functional, ceremonial, commemorative or collectible. Cultural references can be drawn from architecture, landscape, heritage, rituals and material culture, then translated into contemporary form rather than reproduced as literal decoration.
Tell Us About Your Project Commission
Share the occasion, audience, quantity and timeline with our team